Plenary session 1

As the financial industry undergoes rapid transformation, it becomes increasingly evident that a one-size-fits-all approach is inadequate to meet the diverse needs of users. This realization has fueled the momentum of vertical fintech, which caters to specific industries or user segments, emerging as a formidable driver of innovation and customization in the financial sector. What defines vertical fintech and how does it differ from horizontal fintech? What are some notable examples of vertical fintech solutions that have successfully catered to specific industries or user segments? What are the potential implications of the rise of vertical fintech for traditional financial institutions and their business models?