September 25 • 27, 2023

Fairmount Queen Elizabeth, Montréal
Presented by

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Plenary session 1

Plenary session 1

The Rise of Vertical Fintech

Presented by RoyNat Capital/Scotiabank
9:00 AM - 10:00 AM
Espace C2 (21st floor)


JD St-Martin, President, Lightspeed Commerce
Jordan Huck, Chief Executive Officer, Notch
Kathryn Petralia, Co-Founder and Chief Keeper, Keep Financial
Steph Choo, Partner, Portage 


Matthew Parker-Jones, Senior Vice-President and Head of Products and Operations, Global Business Payments, Scotiabank

As the financial industry undergoes rapid transformation, it becomes increasingly evident that a one-size-fits-all approach is inadequate to meet the diverse needs of users. This realization has fueled the momentum of vertical fintech, which caters to specific industries or user segments, emerging as a formidable driver of innovation and customization in the financial sector. What defines vertical fintech and how does it differ from horizontal fintech? What are some notable examples of vertical fintech solutions that have successfully catered to specific industries or user segments? What are the potential implications of the rise of vertical fintech for traditional financial institutions and their business models?

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